Management and Marketing Faculty
Each WSUS graduate with a BA degree at the Management and Marketing Faculty is thoroughly prepared to effectively organize company’s marketing activities and manage business entities in free market conditions. The acquired knowledge on theoretical bases of such disciplines as economics, management, company’s development and operation strategy planning as well as HR management enables students to become the specialists who can organize and implement company’s strategies, build connections with the company’s environment and independently manage promotion departments and advertising or PR agencies.
Students are also equipped with practical skills of how to manage cultural institutions, thus on their graduation they can become not only future theatre, museum or library managers but also private gallery or sponsoring company owners. The education system applied in WSUS follows the EU standards. It also takes into consideration the social-economic situation on the job market where there is a big demand for resources with managerial skills as well as for people being able to successfully conduct business talks, mediate in conflict situations and build the image of a company.
The School offers students one of the following specialisations:
Negotiator
PR / Promotion Manager
Media Manager
Culture Manager (individual mode)
Security and Public Order Management
Management in Self-Governing Organizations
Specialisation: Negotiator
WSUS graduates with BA degrees in negotiations become qualified specialists who can successfully conduct business talks, mediate in conflict situations, adequately assess the external situation of a company and properly build its image.
Specialisation: Media Manager
WSUS graduates with BA degrees in media management are equipped with skills enabling them to run successfully press agencies, radio or TV stations or to become qualified specialists in marketing departments or in media management.
Specialisation: Culture Manager
WSUS graduates with BA degrees in culture management are equipped with skills enabling them to manage culture institutions effectively. To perform this task successfully the unquestionable support is the knowledge of negotiation techniques, principals of how to run advertising campaigns and how to draw up contracts for sponsorship. Culture managers are potential directors of theatres, museums or libraries as well as private gallery or sponsoring company owners.
Specialisation: PR/Promotion Manager
WSUS graduates with BA degrees in PR/promotion management are equipped with professional skills enabling them to competently create company’s relations with its environment and independently manage promotion departments and advertising or PR agencies.
Security and Public Order Management
WSUS graduates with BA degrees in Security and Public Order Management are equipped with professional skills enabling them to apply for a job at public institutions dealing with safety, organization and protection at work in all business entities that have in their structures departments responsible for health and safety in the workplace.
Management in Self-Governing Organizations
WSUS graduates with BA degrees in Management in Self-Governing Organizations are equipped with professional education enabling them to apply for a job in the structures of local authorities, public institutions, self-governing organizations, local, professional and employee organizations (the European Union included), in different associations, foundations and other business entities as well as in small and medium-sized enterprises.
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Wyższa Szkoła Umiejętności Społecznych to nowoczesna szkoła wyższa, nastawiona na realizację wyzwań, jakie stawia przed wykładowcami i studentami XXI wiek.